2009 saw the birth of arguably the most progressive guitar brand for many a long year. Owned by Rob Chapman, and I believe Lee 'The Captain' Anderton (though not entirely sure) the guitar company has done incredibly well in 4 years. I cannot begin to explain how important this guitar brand for the future of guitar; this is why I've decided to write this blog post.
Just to give some more background about the who, what, where and when. Rob Chapman, the founder of Chapman Guitars, is most definitely the MAN of guitar-geeky goodness on YouTube. He has a tonne (and more!) of subscribers and he regularly posts stuff up about all kinds of different stuff; guitar reviews, pedal reviews, stuff to do with his bands (Dorje, go and listen!) as well as really helpful guitar tips and tricks. Lee Anderton, sometimes better known as The Captain, is very important in this situation. I believe he co-owns Chapman Guitars a little; but he is important as he owns a guitar shop called Andertons. This relationship between the two owners (sorry if that is actually wrong) and why it's important is gonna come up in the next paragraph.
So why are Chapman Guitars the most progressive guitar brand for a good few years? Well let's just discuss the process of building and then selling a guitar, but backwards. If you ordered a Chapman guitar right now, you would receive it in a few days. Before this it's stored in Andertons warehouse. Before that, the guitar will be on a pallet with maybe 20 others from the factory in Korea. And before that it will be painted, the wood been cut, things will have been sanded and some have electrical magic put on it in Korea. But here, before Korea/pallet/Andertons/through your front door is where the progressive-ness (that's a word, yeah?) is where it is at! (Yes, excitement coming!) Instead of having a designer... you are the designer! Go onto the Chapman Guitar forum and you can have a vote on what the next guitar will look like and the features it will have. Sounds simple in theory, in reality it seems to be just as easy. You log on, vote on something, then it gets built. Personally I think this a wonderful idea, you get to have a say on a guitar that you will be interested in buying! And if that's not enough, because of that 'special' relationship between Chappers and the Captain; it means you get a quality guitar for actually quite cheap.
You can go on Andertons right now, and in my opinion, get a better guitar than anything Fender, Epiphone, Gibson or Ibanez are offering from about £370 to £500. Proper woods, and usually great Seymour Duncan or actual Chapman designed pick ups, with really great hardware.
You get a serious machine for the money.
The standout model for me is the Chapman ML-1. The ML-1 is a coil-splitting, S-style body shape with a HSS configuration. It's mahogany, with a maple neck and an ebony fretboard, it also comes with a gigbag. You get the Chapman pick ups in this and it sounds great from YouTube and has received great reviews. It was also nominated for Best Electric Guitar 2013 by Guitarist magazine and won Best Budget Guitar from MusicRadar. You get all this amazing spec and well received reviews for only £369.
I think we'll all agree that is simply ridiculous. If anyone would like to buy me one, please go ahead!
If I was to design my own guitar for Chapman Guitars (say I bribed Chappers with enough coffee) I'd go for an SG shape, it would differ because the horns would be symmetrical, as well making sure every fret was accessible (like we all know SGs do). I'd have two Chapman Guitarnivore Humbuckers which can be coil split, with a 1000 series Floyd Rose bridge (like on the Rabea signature). It would be all mahogany, ebony fretboard and would be called the ML-Sam.
I can dream aye!
Honestly, go and have a look at the guitars on Andertons. Then go to Rob's youtube channel for some great guitary goodness. This is the future of the Guitar, ladies and gentlemen.
Bless.
SJ.